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In 2016 GEA World has organized the first edition of Sporthacktag, it was the first european event dedicated exclusively to digital innovations in the sports world. It¹s a B2B event where all companies operating in the digital sector can meet and conduct business with sporting rights holders and the institutions in attendance.

 The purpose of SportHackTag was to bring together the most influential managers, operating in the world of digital communication software, with sports clubs and organizations, and the people responsible for content & the social media management, allowing an exchange of experiences, ideas and best practices.

The event was organized through a series of presentations and case histories in digital and social marketing, roundtables and b2b discussion forums.

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